Get to know the leading digital marketing platform
The seminar about the Adobe Marketing Cloud gives you an overview of all major modules of the Digital Marketing Platform and provides important tips and hints for the introduction.
This seminar addresses both marketing managers and employees in the field of e-commerce, web analytics, strategy and corporate development.
Contents:
- Overview Adobe Marketing Cloud
- Omni-Channel: Measurement Methods and Technologies
- Adobe Analytics
- Marketing Reports
- Ad hoc analysis
- dashboards
- Adobe Social
- Creation of social media channels
- Customer Monitoring and Feedback Management
- Reporting
- Adobe Experience Manager
- Web Content Management
- Digital Asset Management
- editorial processes
- Adobe Media Optimizer
- Audience Intelligence
- Plan marketing campaigns
- Development of a holistic view
- Adobe Target
- Dynamic and flexible targeting
- Planning and implementation of campaigns
- optimization
- Introduction Adobe Marketing Cloud
- Conclusion & outlook
Are you keen to know more? We are also happy to assist you with the implementation and optimization of the Adobe Marketing Cloud (AMC). Simply send us an inquiry without obligation via our online form. We are happy to help.